The 5W’s of Social Media Marketing:
Why do you want to be on social media?
Who is your target audience?
What are you going to share?
Where are you going share?
When are you going share?
10 Social Media Trends to Watch in 2023:
-Less Copy & Paste Trends
-UGC Creators Shine
-YouTube Shorts Take Off
-AI Goes Mainstream
-Rise of LinkedIn Creators
-Keyword Search & SEO Takes Center Stage
-Gated Content
-Storytelling is Less Linear
-Instagram Doubles Down on Creators
-Pay Transparency Between Brands and Creators
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